Whether Extension does programming in the areas of Food, Nutrition and Health; Agriculture; Learning Child; Horticulture, 4-H/youth; or Community Vitality programs, everyone we work with eats. Clientele may also influence what others eat through producing food, preparing food safely, starting a food-related business and helping children develop positive eating patterns.
Importance of Increasing Consumer Confidence in the Food Supply
Learning how to make informed food decisions will benefit Nebraskan’s personal health and finances.
Ninety-eight percent of U.S. consumers have been two generations removed from production agriculture. These consumers are faced with many food decisions based on growing practices, preparation, convenience and economic factors and seek out information on making those decisions. Current food trends suggest there are some misrepresentations of the food system leading to skepticism and decreased consumer confidence in the food system.
NEW! UNL Bureau of Sociological Research Consumer Food Belief Data
1,208 Nebraskans statewide reported on their beliefs about emerging food issues.
Collaborating with the UNL Bureau of Sociological Research Nebraska Annual Social Indicators Survey (NASIS), statewide survey data was collected from 1,208 individuals to learn how Nebraskans think and feel about important emerging food Issues.
Nebraska Extension’s Increasing Consumer Confidence in Food issue team — consisting of agricultural, horticultural, 4-H, and family and consumer science staff — is using this data and working on food confidence issues from farm gate to consumer plate.
Topics covered in the survey included: Allergens, Additives, Antibiotics, Gluten-Free, Food-borne Illness, Nutrition, Chemicals, Pesticides, Locally Grown, Organic, Genetically Engineered Foods, Bacteria, Humanely Raised.
Attend the Webinar and Discover How YOU Might Use this Data!
Extension Educator Rob Eirich will present the webinar.
Rob Eirich, Nebraska Extension Beef Educator and Director of the Beef Quality Assurance Program, will share highlights of the NASIS survey food questions and they might be helpful to everyone in the Nebraska Extension System.
Topic: Next Generation Extension: Consumer Beliefs about our Food Supply